Ticket sales for the high-speed Cat ferry, which sails between Portland and Yarmouth, Nova Scotia, have ticked up considerably over 2016.
The Portland Press Herald reported advance sales are up at least five-fold, according to Prince Edward Island-based Bay Ferries Ltd. president Mark MacDonald, who said those early sales translate to roughly one-third of last year’s 35,500-passenger season.
Although he wasn’t ready to make any predictions about the overall season just now, MacDonald told the newspaper that if the early sales trend continued it would put the ferry on track to approach the 90,000 to 100,000 passengers averaged in 2007-2008.
A customer survey in 2016 revealed the ferry has high approval ratings, the newspaper reported.
“We are encouraged to see early season bookings the way we are, recognizing there are a large number of people who will book later,” MacDonald told the newspaper.