May 18, 2020 EditionEdition

🔒How to determine if your business should file for a registered trademark

Trademark law is an area where popular perception deviates substantially from legal reality. A guest writer explains that too many companies waste time, energy or money pursuing a registered mark. But it can be necessary, too.

🔒Thinking on their feet: Restaurant owners adapt to changing times

Even the fast-moving restaurant industry has been tested by the pandemic, and small eateries are having to make hard choices. "It's either evolve or die," says one Maine restaurateur.

🔒Derailed for now, five small businesses make changes to stay on track

These snapshots show how small businesses are making the best of a big challenge. Plans are on hold, and frustration can be frequent. But the businesses are ready to rebound.

🔒Fork Food Lab, Atlantic Sea Farms cook winning recipes in move from food retail to ‘etail’

Since the pandemic hit, these small businesses in Maine's food industry have altered the way they go to market, and are enjoying the just desserts.
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🔒Startup restarts: Mission-driven pivot sparks growth at two Maine niche textile makers

From apparel to PPE, from wallets and bags to face masks, these niche manufacturers realized switching product lines filled a critical need — and also made business sense.

🔒Building Business: Midcoast food pantry expansion moving forward

The $1.2 million project will help a food pantry in Rockland serve thousands of area residents. Other job sites are busy across Maine, too, as construction businesses strive to keep work on schedule despite the pandemic.

🔒Small businesses fight the pandemic: Manufacturers, breweries and more change up production

Manufacturing plants, breweries and university labs may seem like unlikely business partners. But in the age of coronavirus, Maine small businesses and other organizations are teaming up to produce critically needed supplies.

🔒Ask ACE: How to overcome aversion to change

In a time of volatile change, a guest consultant advises a reader on how businesses and their people can accept and adapt to it.
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🔒How essential businesses are struggling during the pandemic and what they can do about it

They may be open for business, but it’s anything but business as usual. A guest writer shares advice for those that are struggling in these challenging times.

🔒How to conduct a marketing audit

Keeping a brand relevant is an ongoing commitment, a guest writer says. With that commitment comes the need for keepers of the brand to constantly analyze its relevance.

🔒From the Editor: As pandemic gets entrenched, businesses find ways to adapt

The timing of this small business issue comes at a time when small businesses are in disarray,...

🔒Letter to the Editor: Seeing both sides of pandemic’s impact on restaurants

A reader says he views the crisis from the perspectives of both the hospitality and the real estate industries. He urges flexibility as Maine enters "uncharted territory."
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🔒Patrick Cunningham, of Blue Marble Geographics, maps business growth — and routes on Mars

Blue Marble, of Hallowell, develops map-making software that's used globally and even elsewhere. In a conversation with Mainebiz, Blue Marble's CEO talks about the growth of the company, its role fighting the COVID-19 crisis, and where the country's best golf courses are.

🔒Newsworthy people and performances for May 18, 2020

The Mainebiz roundup of businesses and businesspeople that have been making changes in recent weeks. Check out our compilation of new hires, promotions, accomplishments and more.
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