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October 15, 2007 EditionEdition

Going guerrilla | Whether you call it alternative marketing or guerrilla marketing, more Maine companies are finding new ways to stand out from the...

Earlier this year, Glenn Angell had a problem. His Portland company, New England Protective Coatings, was losing...

A new expansion moves The Little Hat Company beyond retail

They say third time's a charm, but it was lucky number four for Jen Houghton, founder of...

Car guys | Biddeford’s Creative Broadcast Concepts has one job, and one job only: to sell cars, cars, cars

There's a story Jim Boldebook likes to tell about the early days of Biddeford advertising agency Creative...

Direct marketing firms use cheaper technology and better data to zero in on potential customers

Willy Ledoux, owner of The Food Guy, a restaurant and catering business in Scarborough, has never been...
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Analyzing ads | A chat with strategic marketing consultant Dane Somers on calculating the return on your advertising dollars

Despite the some $400 billion U.S. businesses spend annually on advertising, tracking those dollars with return-on-investment strategies...

High Fiber | Oxford Networks chooses Bangor and Brewer for its $4 million fiber optic network expansion

Next year, businesses in downtown Bangor and Brewer will be able to ditch their dial-up, DSL and...

The 2007 Next list

The uniter Alan CaronPresident and founder, GrowSmart Maine, Yarmouth Alan Caron took a risk inviting the Brookings Institution in...

Milking it | A chat with Jill Dutton, co-founder of The Cheese Iron in Scarborough.

A chat with Jill Dutton, co-founder of The Cheese Iron in Scarborough Founded: August 2006 Employees: Dutton, her husband,...
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