Becky McKinnell

🔒Why influencer marketing is hot — and AI ‘slop’ is not — in 2026

Here are the top trends Maine marketing insiders are expecting this year.

TikTok, Taylor Swift & Maine’s shifting social media landscape

“A TikTok ban would undoubtedly shake up the landscape of social media marketing,” says one marketing executive.

A handful of fashion brands call Maine home: Maine is making a name for itself in the fashion world

Seven Maine fashion, accessory and manufacturing companies have made a name for themselves well beyond the Pine Tree State.

From political noise to micro-influencers: 2024 social media and digital marketing predictions

Six Maine experts share their predictions for trends to expect in 2024.
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Maine handbag designer relishes real-life ‘Project Runway’ role during New York Fashion Week

Becky McKinnell's ocean-inspired accessories were paired with fashions from international designers in four runway shows.

Strike a pose: Maine handbag designer headed to runway show during New York Fashion Week

Eight handbags designed by Wildwood Oyster Co. founder Becky McKinnell will be shown by eight models in a Sept. 9 runway show.

‘Sustainability is often a journey’ and other takeaways from the Mainebiz Small Business Forum

Tuesday's event focused on actions that companies can take to navigate the triple bottom line of people, profit and planet.

Maine businesses with lingering pandemic challenges aided by recovery funds

Financed by $2.5 million in state money, UMaine's Solutions for Maine R&D and Innovation Hub will help companies access free technical assistance, counseling and student interns. 
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‘Taking more time to enjoy the ride’: Mainers share 2023 business, personal resolutions

Maine movers and shakes share their professional and personal aspirations for 2023.
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