Many nonprofits struggle with overwhelming challenges: lack of money, lack of employees, lack of volunteers, lack of name recognition and lack of direction. What most nonprofits don’t realize is that a strategic marketing communications plan can help them overcome these challenges.
When talking about a strong Maine economy, industries like marine resources, tourism and biotech justifiably top the list. Yet, the pursuit of a prosperous Maine requires deeper understanding of how communities thrive, including the wide variety of roles nonprofits play in sustaining and enriching community health and vibrancy.
Nonprofits are on the verge of losing large numbers of leaders. Almost half of our members at the Maine Association of Nonprofits (MANP) report they anticipate a leadership change in the next five years, and other estimates are even more dramatic.