Maine lobster brings bigger bucks to restaurants
While officials in Sweden have been pushing to ban the import of live "Maine" lobsters, restaurant patrons in America can’t get enough of the crustacean — meaning that eateries across the country are able to turn a larger profit.
Restaurants selling lobsters that are clearly identified as originating from Maine are charging patrons $6.22 more on average, according to a release by the Maine Lobster Marketing Collaborative reported by the Portland Press Herald.
“There’s lobster, and then there’s Maine lobster,” Matt Jacobson, the executive director of the collaborative, told the Press Herald. “People are willing to pay for that difference. Not just pennies more, but $6 more a plate, plus. Chefs are drawn to the taste, the story and sustainability of Maine lobster. When chefs like to cook it, customers are willing to pay for it. That’s good for everybody, including the lobstermen.”
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