Liquid Riot marks 10 years with special events, rebrand
Liquid Riot, Maine’s first hybrid of a craft brewery and distillery, is celebrating its 10-year anniversary with a week of interactive events, tastings and celebrations, along with a refresh of the company logo and packaging.
While the official rebrand launch is Friday, June 2, grocery and liquor stores across the state will get a sneak peek when the first wave of updated cans reaches their shelves.
Kicking off the festivities on Tuesday, May 30, Liquid Riot will co-host a Tiki Cocktail Class with Vena’s Fizz House (which is also celebrating 10 years in business). The week will end with an anniversary party at the 250 Commercial St. property. For beer lovers, there are specialty releases, such as a collaboration with Kittery’s Tributary Brewing called 10-Year Promise. A special edition of Primus, the brewery’s very first beer they ever brewed, will be packaged.
Liquid Riot looks forward to welcoming the community to celebrate a decade serving Portland and beyond June 2, starting at noon at the brewery and distillery. The anniversary party will feature an oyster pop-up with Sopo Seafood on the patio, food and drink specials, first-come, first-serve commemorative glassware, 10-Year Promise and Primus on draft and four-packs to-go, merchandise, and live music.
Established in 2013, Liquid Riot has paid homage to Maine’s history of prohibition. The updated branding will remain true to the brewery’s original inspiration. However, it will feature a more modern and streamlined appearance with a focus more on the liquid aspect of its name, rather than past riots. Each canned beer and spirit bottle will display new signature art. The updated branding also extends to brewery merchandise and subtle updates in the resto-bar.
This new branding will be designed by Warren Cathro, Liquid Riot’s long-time graphic designer, and the launch led by Hannah Martin, the marketing and sales director.
For the entire calendar of anniversary events and details, visit the Liquid Riot Facebook page here.
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