On the move: Maine-based agency announces new hires and promotions
Belinda Donovan
Ethos|VONT marketing agency adds seven new employees and announces a series of promotions.
Ethos|VONT, a Maine-based, employee-owned branding agency, has made seven new hires and moved nine employees into strategic positions.
The team has grown to 61 members, which is a 13% increase since 2020.
"During the pandemic, many of our clients quickly shifted their marketing efforts to measurable online and digital tactics — a trend that continues today," said Glenn Rudberg, chief marketing officer at Ethos|VONT. "That demand leveraged our skill sets and provided expansion opportunities for specific service areas within our company, and with that came the need to hire. We have been fortunate. While filling positions has proven difficult for so many, our multifaceted company culture and diverse mix of clients has allowed us to attract some amazingly talented people."
The new hires will support new business growth while expanding relationships with current clients. The seven new hires have expanded the agency's capacity in account services, creative direction, social media, content development strategy and digital advertising.
- Amanda Allen was hired as digital client strategist. She previously worked as the associate director of integrated marketing communications at Champlain College in Burlington, Vt.
- Abigail Baum is a new account manager. Baum, who comes to Ethos from Strategic Media Inc., works with clients to build strong relationships and manage complex, integrated projects.
- Allison Blackstone was hired as a creative director. Blackstone has more than 25 years of experience in advertising and brand positioning and helps lead the agency's creative team.
- Jeffery Cobbett is a UX analyst. Cobbett brings 17 years of experience and joins the agency after working at Flyte New Media for five years.
- Emily Earle was hired as social media content strategist and is a former assistant director for social media at Lesley University in Cambridge, Mass.
- Lauren Healy works in PR and is an influencer marketing manager. Healy was WGME's weekend anchor and news reporter for seven years.
- Peter Peterson was hired as digital advertising specialist. Peterson comes to the agency from CBC automotive advertising, where he was a Google ads specialist for large auto dealerships.
The strategic promotions will strengthen the agency's marketing capabilities and operations.
- Robyn Dionne was promoted to chief operations officer. Dionne oversees day-to-day operations with a focus on human resources, operational efficiencies and organizational health
- Hannah Richards, was promoted to director of brand engagement. In addition to managing the social media team, Richards is responsible for developing integrated content marketing plans to engage consumers
- Sarah Price was promoted to director of behavior change
- Sol Dostilio was promoted to director of the 12-member media services department
- Kiersten Scarpati was promoted to director of finance. Scarpati works closely with the company's CFO to ensure the agency is well-managed and a well-run, employee-owned company.
- Nicole Sacco was promoted to director of digital advertising, overseeing a team of nine specialists managing the search engine, social media, display and video advertising campaigns.
- Joanna Woods was promoted to social media and content team lead and is in charge of budgeting, workflow, and planning oversight in addition to continuing to create consumer strategies and content.
- Lauren Girouard was promoted to SEO team lead. Girouard leads the team responsible for client strategy and executing projects to increase clients' search engine visibility
- Amy Steenstra was promoted to account manager, working closely with the new director of behavior change marketing.
- Morgan Houk was promoted to PR and social media coordinator
- Justin Lumiere was promoted to video editor and motion designer and works closely with the agency's video content director and creative director on a range of client projects
CEO Tom Gale said, "The marketing world is changing every day, and this team is all over it. Many of these individuals have been with us for over 10 years. They continue to innovate and adapt. It's an incredibly talented group of people who know how to work collaboratively and care deeply about our collective success. I congratulate them all."
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