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January 11, 2016

Portland entrepreneur’s hair care pitch wins Shark Tank investment

Alanna York, the owner of the Portland-based salon Head Games, sold a majority stake in her hair products business for $60,000 to Lori Greiner on the ABC television show “Shark Tank.”

According to the Portland Press Herald, York sold 51% of her hair products business, Controlled Chaos, to Greiner after a short bidding war among three interested investors. Greiner sells many of the products she buys on the show on the QVC cable shopping network.

The show was taped in September and aired Jan. 8.

According to the blog Shark Tank Success, what makes Controlled Chaos popular with professional hair salons is that it turns frizzy hair into “fabulous curly hair.”

York told the Press Herald that she was happy with the way the deal turned out.

“I’ve been selling this on QVC in my head for years,” she said.

The global hair-care market is worth billions of dollars, with 2016 sales projected to be worth $83.1 billion and new entrants continually coming in, a trend projected to continue, according to Transparency Market Research.

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