What a dozen Maine movers & shakers resolve to do in 2025
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Mainebiz asked a dozen business professionals to share their 2025 New Year’s resolutions in 10 words or less.
When it comes to New Year’s resolutions, actions speak louder than words. So the question we posed to Maine business dynamos across the state was: What is your 2025 resolution in 10 words or less?
Like the Chicago Cubs legend Ernie Banks used to say, “It’s a great day for a ballgame. Let’s play two!" And athlete branding expert Greg Glynn of Pliable Marketing offered two resolutions right off the bat.
Glynn’s business resolution relates to Pliable’s work as a full-service marketing company and name, image and likeness agency that fosters partnerships between athletes and business clients. The resolution: “Develop educational content about NIL for athletes, parents and businesses.”
Along more personal lines, he resolves to “create more opportunities for in-person experiences with family and clients.”
Brian Corcoran, chief engagement officer at Shamrock Sports & Entertainment, also offered two resolutions. Both are related to his belief that work-life balance is achieved by blending the two.
Resolution No. 1: “Work, live and play with people who share passion for performance and purpose,” he texted from Tokyo over the holidays.
Resolution No. 2, inspired by his time at NASCAR, where he oversaw corporate marketing: “Get up on the wheel of life — it’s too short not to!”
While other resolutions are as varied as the individuals they come from, there are some common themes.
Lisa Whited, LW Consulting: “To be more deliberate with my choices and actions.”
Keith Luke, Augusta’s economic development director: “Turn priorities into projects, and projects into ribbon cuttings.”
Biddeford Mayor Marty Grohman: “Make Biddeford brighter, stronger and the best it’s ever been.”
Felicia Knight, the Knight Canney Group: “Not stressing over current events. Focusing on family and friends.”
Dan Cashman, Sutherland Weston: “To be more kind, more honest and more present.”
Nancy Marshall, Marshall Communications: “I will compile my Mainebiz columns and publish a book.”
Lynn Tillotson, Visit Portland: “Spend more time with my family enjoying the simple things in life.”
Linda Varrell, Broadreach Public Relations: “Lean into team strengths to drive sustainable growth.”
George Matelich, Nexus Maine: “To respond, rather than react.”
James Haight, Nexus Maine: “Full send.” (Translation: "Don’t overthink it, just go for it,” he explains.)
That’s exactly what I intend to do, by meeting more people for coffee.
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